Payment processing platform’s integrated multi-channel communications engine improves cardholder experience and engagement; new mobile features will further enhance the card’s money management benefits
REDWOOD CITY, Calif. – Oct. 8, 2013 – i2c, Inc., a Silicon Valley-based provider of cloud payment processing and emerging commerce solutions, today announced that The Approved Prepaid MasterCard®, a prepaid card created by personal finance expert Suze Orman, has launched on its processing platform. i2c will provide a variety of new features for The Approved Card, including an integrated communications engine that responds in real-time to cardholders’ behaviors with highly relevant and personalized messages that will help them better manage their finances.
Suze Orman said, “There were a number of factors that influenced our choice of prepaid processor for The Approved Card. Of the platforms we evaluated, i2c offered the most flexible and robust options for communicating with our customers. Strong mobile capabilities and support for global markets were other key factors that made i2c the perfect fit for The Approved Card.”
i2c and APPROVED LLC, in conjunction with the card’s issuing bank, The Bancorp Bank, will collaborate on further enhancements to the card, focusing on the mobile channel. The i2c platform provides a foundation for introducing new mobile features, including apps and money management tools, that can be customized around the unique needs of individual consumers.
i2c’s Chief Executive Officer, Amir Wain, says, “i2c shares Suze’s conviction that financial products should put the consumer first. In fact, our platform has been designed from this point of view. We look forward to continuing this focus and working with products like The Approved Card to launch financial products that meet the varied needs of today’s consumers.”
About i2c Inc.
An award-winning global financial technology innovator powering credit, debit, prepaid, core banking, and money movement solutions, i2c unifies banking and payments in an all-in-one platform, transforming product personalization with a customer-centric architecture and accelerating speed-to-market with composable building-block solutions. Financial institutions and fintechs globally trust i2c to help them quickly and efficiently configure and scale differentiated financial offerings in an evolving, competitive market. Powered by innovation and driven by trust for more than 24 years, i2c blends modern ingenuity with expert reliability to supercharge exceptional banking and payments experiences for millions of users and billions of transactions worldwide.
For more information, visit i2cinc.com and follow us at @i2cinc.