Case Studies

Future forward. ​Experience driven.​

MAF seamlessly implements digital wallet in 90 fays

The Starting Line

Limited participation in SHARE member loyalty program

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    MAF (Majid Al Futtaim) sought to expand its existing portfolio with a digital wallet.

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    Leveraging a 10-year partnership, MAF charged i2c with a single digital card integration to link up to 10 existing debit and credit cards to a single digital card.

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The Finish Line

Launched SHAREPay as first-of-its-kind digital wallet in 90 days!

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Introduced 'pay, earn, redeem' point program integrated into MAF POS terminal ecosystem.

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Deployed a fully integrated payment solution quickly with 1 card → 1 platform.

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Leveraged i2c's all-in-one platform to deliver a seamless customer experience.

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Expanded the gift card program with BNPL and digital cards.

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